Growth Architect

The intersection of performance, culture & scale.

From delivering 1B+ impressions for movie launches to scaling D2C brands from 0 to 1000+ daily orders. I engineer growth for anyone serious about scale.

1B+
Impressions
1000+
Daily Orders
8+
Years Exp
Top Tier
Partners
Proprietary Tech BETA

Growth Tools

Media Budget Forecaster

Algorithmically calculate your required ad spend based on Revenue Goals, AOV, and Funnel metrics.

Launch Tool

Media Plan Architect

Generate a professional Monthly Media Plan. Allocate budget across Meta, Google, and YouTube with AI strategy support.

Build Plan

Profit Simulator

Calculate true Net Profit by factoring in RTO (Returns), Shipping, COGS, and Ad Spend. Find your Break-Even ROAS.

Check Profit

Meme Strategy Engine

Arbitrage influencer marketing. Plan budgets across Viral, Niche, and Cult pages to optimize Blended CPM.

Plan Viral
The Ecosystem

Full-Stack Growth

Viral Engineering

From blockbuster movie launches to D2C brand explosions. Partnering with India's top meme agencies to engineer culture.

Full-Stack Performance

Architecting media plans that leverage the intent of Google Search alongside the discovery of Meta Ads.

Strategic Comms

Leading high-stakes digital campaigns. Experienced in managing state-level political strategy (AAP) and youth outreach.

Ops & Retention

Building WhatsApp API solutions for retention and managing the actual supply chain. Growth fails without operations.

Culture + Code.
The Modern Growth Stack.

Most marketers only focus on the ad manager. I architect the entire ecosystem. From sparking a meme trend to optimizing retention flows.

// STRATEGY // EXECUTION // SCALE
SYSTEM ARCHITECTURE
Viral Layer
Memes, Movies, PR
1B+ IMP
Acquisition Layer
Google, Meta, YouTube
HIGH INTENT
Retention Layer
WhatsApp API, Ops
LTV+

Common Questions

Logic, logistics, and how we handle scale.

How do you scale D2C brands profitably?

We move beyond "boosting posts." We implement a full-funnel architecture: Viral top-of-funnel (Meme/Influencer) to drive cheap awareness, creating a retargeting pool for high-intent Meta/Google conversion ads. This lowers blended CAC significantly.

What is your approach to Meme Marketing?

We treat memes as a performance channel, not just PR. We use our proprietary Meme Strategy Engine to identify arbitrage opportunities across Cult, Niche, and Viral pages to maximize reach per rupee.

Do you handle creative strategy?

Yes. Performance is 70% creative and 30% media buying. We don't just run ads; we architect the hooks, angles, and formats (UGC, Static, Video) that feed the algorithm.

How do your proprietary tools work?

Our tools (Media Budget Forecaster, Unit Economics Simulator) are built on real Indian market data. They help you validate your business model and budget *before* you spend money, ensuring you aren't flying blind.

Building something meaningful?

Let's connect. I'm always open to solving real-world growth puzzles.